For dental practices and aesthetic clinics

Patients don't choose the clinic with the loudest ad. They choose the one that replies fast and makes booking easy.

It's half past six. Someone's just filled in your contact form about Invisalign, then put the phone down for dinner. If nothing lands in minutes, they'll try the next practice instead. We build the system that answers fast and books the consultation.

See how many enquiries you're missing.

Free check, in your inbox before our call.

We'll look at your website, Google listing, reviews and how fast you answer. No obligation.

We work with one firm per trade in each town. Or book a 20-minute call

  • I got a quote from my regular dentist which was £5400! It included lots of checkups etc.”Patient getting Invisalign quotes, Mumsnet
  • £3k for mine - best money I've ever spent.”Patient on Invisalign, Mumsnet
  • I never ever used to smile in photos and now I do :)”Patient after Invisalign treatment, Mumsnet
  • It's scary, as you're not aware of what will happen in the procedure, but no pain at all.”Patient before a dental implant, Mumsnet
  • I wish I had kept my yellow teeth tbh.”Patient who regrets her veneers, Mumsnet
  • Always go to a practitioner who has a professional registration with the NMC, GMC and GDC, as they are professionally accountable.”Patient on choosing a practitioner, Mumsnet

New-patient calls ringing out after hours.

Every enquiry answered, day or night, and the consultation booked.

3,000+

complaints about botched cosmetic treatments reported to the industry's safety register in a single year. Source: Save Face, the UK's government-approved register for medical aesthetics

Also: 48% of those complaints came from women aged 18 to 25, the group most targeted by unqualified, unregistered operators. Source: Save Face, the UK's government-approved register for medical aesthetics

What stops them booking

Every worry they have is something your ads and replies can answer.

“Will I end up looking fake or overdone?”

We only ever show treatments and claims your practice can stand behind, nothing that implies a prescription medicine's effect.

“Is this person even qualified?”

Ads and replies that lead with your registration, your qualifications and your real practice. Never a stock photo.

“Will the price change once I'm in the chair?”

A clear starting price and a plan agreed before any treatment begins. No surprises.

We only ever say what's true for your practice, and we never advertise treatments that UK rules say can't be advertised to the public.

How one enquiry becomes a consultation

From scrolling to booked, in one evening.

Sample. Names, firms and messages are made up to show how it works. Not client results.

Sample
Your practiceSponsored

Hate how your smile looks in photos? We've helped adults straighten their teeth with clear aligners, a fixed price and no surprise costs. Book a free consultation.

Book a consultation
Sample

Your practice

Hi Priya, thanks for your enquiry about clear aligners. We'd love to see you for a free consultation, no obligation. Pick a time that suits you here: yourpractice.co.uk/book

Delivered 6:53pm

Sample

Your diary

Consultation booked · Wed 11:30Clear aligners · Priya K.
Treatment
Clear aligners
Where
Manchester
Concern
Crowding, front teeth
Budget
£3,000–£4,000
Name
Priya K.

Reminder sent Tue 6pm

What we build for you

  • Ads that reach people ready to book

    Reaches people actually looking for treatment nearby, not just scrolling past a stock photo.

  • A site that shows a real starting price

    A clear page that shows what treatment actually costs, so people enquire already half decided.

  • Instant reply, day or night

    Every enquiry gets a reply in minutes, so nerves don't have time to talk someone out of it.

  • Consultations booked straight into your diary

    A consultation goes in the diary the moment someone enquires, with a reminder before it.

  • Enquiries that chase themselves

    Anyone who didn't book gets followed up automatically, so a quiet enquiry isn't a lost patient.

  • A reviews machine that builds trust

    Happy patients are asked for a review automatically, so new enquiries can see real proof.

  • An AI receptionist that answers every call

    Calls get answered and booked even during treatment hours, so no enquiry goes to voicemail.

Your numbers

What are missed enquiries costing you?

%
%
£

Worked out as: enquiries a week × 52 × the share missed × the share that become a sale × the average value. With 10 enquiries a week, 30% missed, 20% of them becoming a sale and £2,000 each, that is about £62,400 a year.

£62,400£62,400

a year walking out the door

That’s about 31 treatments a year that went to someone else.

Get my free missed-enquiries check

Change these to your own numbers. It’s an estimate, not a promise.

The Full Scale Playbook

Not a process. A playbook we built with our own money.

We used it to grow ARCHIVE from about £30k to over £420k a year. We don't publish it. We build it into your business, then sharpen it every week.

THE FULL SCALE PLAYBOOK

v12 · internal

Some of what is in the playbook:
  • Every enquiry answered in under a minute, day or night.
  • Anyone who goes quiet gets chased automatically.
  • Small budgets first. Money only goes behind what works.
  • Every happy customer is asked for a review.
  • Every week: cut what isn't paying, back what is.

What happens when you join

  1. Listen and agree.

    A 20-minute call, a free check of where your customers slip away, and the numbers we'll judge ourselves on.

  2. Build and test.

    Ads, website, instant replies and booking, all set up in your name. Small budgets first, so we learn before you spend.

  3. Launch and grow.

    We go live, then every week we cut what isn't paying and put more behind what is.

Most agencies stop at launch. That's where our work starts.

Sample: your client loginSample data
Enquiries
46
Qualified
19
Consultations booked
11
Work won
£86,400
Consultations booked, week by weekThis week

Latest activity

  • Consultation booked
    Clear aligners · Crowding · £3,500
    Tue 09:14
  • New enquiry
    Composite bonding · Chipped tooth · £600
    Tue 08:50
  • Consultation booked
    Dental implant · Missing molar · £2,800
    Mon 17:20

Sample client login. Names and figures are illustrative, not client results.

The deal

Month to month.
The owners on every call.

Your town is yours.

We work with one firm per trade in each town. We won't run our playbook for the business down the road, because it only works if it's working for you.

Month to month.

No contract. If we stop earning it, you leave.

You own everything.

Accounts, website, data and reviews are set up in your name.

Your ad money goes straight to Google or Meta.

We never take a cut.

Owners, not account managers.

Ben or Sam, on the first call and the fiftieth.

Let’s talk about your growth.

We keep things simple. In 20 minutes we'll look at your business together: what's working, where customers are slipping away, and what that's costing you. Then we'll tell you honestly what we'd fix first, how our playbook would grow your business, and whether we're the right fit. If we're not, we'll say so.

  • Your free missed-enquiries check: where customers are slipping away
  • What those gaps are really costing you
  • The fixes we'd make first, and how we'd grow you
  • An honest answer on whether we're right for you. No pitch, no pressure.

ben@fullscalegrowth.com

Let's start with you.

We save your details as you go, so we can help if you get cut off. See our privacy policy.

What do you do?

We'll tailor everything to how your customers buy.

Last bit. Then pick a time.

What's a typical job worth?

Could you take on 2 more jobs a month?

Where does most of your work come from now? (pick any)

Which platform?

Orders a month?

What's a new patient worth to you over a year?

New patient enquiries a month?

What do you do?

What do you want more of? (pick any)

What's a new client worth to you?

Where do clients come from now? (pick any)

What do you sell? (pick any)

Typical booking or ticket price?

Roughly what's one customer worth to you?

Roughly how many enquiries a month?

When do you want to start?

We’ll look at your business before we call, so the 20 minutes is about you.

Questions

Do you understand dental and aesthetic patients?

Yes. We've studied what makes someone book a consultation for Invisalign, implants or a skin treatment: what makes them look, what puts them off, and what gets them through the door. Every ad and reply is written around that, in your name, and nothing goes out that oversells what you offer.

How is this different from an ad agency?

Most agencies hand you leads and leave the rest to you. We build the whole system: the ads, the instant reply, the booking, reminders so people show up, and your own login to see it all. Ads are one part of that, not the whole job. You keep everything, and it's month to month.

Will the ads use before and after photos?

Only with your patients' signed consent and real, unedited photos. We never use anything staged or stock, and never a result that isn't genuinely yours.

How is this different from a lead site?

Lead sites sell the same enquiry to several clinics at once. We build campaigns in your name only, for your practice, and qualify every enquiry before it reaches you.

What treatments can you advertise for?

Most of what a dental or aesthetic practice offers: Invisalign, implants, veneers, composite bonding, whitening and skin treatments. We'll always check a treatment is right to advertise before we write a word about it.

Who deals with the enquiries?

Every enquiry gets an instant reply within minutes, automatically, day or night, checking the treatment, budget and timing. Want us to call and book the good ones straight into your diary too? Add our booking team.

What does it cost?

It depends on what you need, so we don't publish a price list. On a free 20-minute call we'll look at your business and give you a clear monthly price before anything starts. There's no contract: you stay month to month, you own everything, and your ad budget is paid straight to Google or Meta, never through us.

Am I tied in?

No. Month to month, no contract. Leave whenever you like.

Free missed-enquiries check
Book a free 20-minute call